How to Effectively Manage Your Instagram Marketing?

How to Effectively Manage Your Instagram Marketing?

Instagram is a new hub where people can find the visual identity of a business. Whether you want to increase engagement with your audience or drive sales, you should consider using Instagram. If you haven’t tried Instagram marketing yet, it’s time to get started.

Instagram Marketing


Why is Instagram important for you?

With 300 million users on Instagram, it is the fastest growing social network. It allows a brand to showcase products and stories to create a community of fans and customers. Instagram is not only important for retailers or restaurants; it is the most effective brand-building platform for every type of business. Pictures tell a thousand words and Instagram is really effective in getting attention.

In fact, visual content is the great way to build a connection with your customer, drive engagement and ultimately web traffic and sales. More than 40% of people respond better to visual information than just text. So, if you are not on Instagram, you are missing one of the best, easiest, social media opportunities to build community.

Check out the statistics and facts that prove its importance:

Instagram offers brand engagement that is 25% higher than all other social networks
96 % US fashion brands are using Instagram
Photos are still generates 36% more likes than videos
Post with at least one hashtag average 12.6% more engagement
Post tagged with a location receive 79% higher engagement
70 million photos uploaded each day
The average users spend 257 minutes on the app
We’re happy to announce that Instagram reminders are finally available on SocialPilot! Just like all other social media platform, Instagram gives the opportunity to be creative with social media marketing by interacting with current and potential customer in a visually compelling way.

To get started sharing post to Instagram, just follow these steps outlined below:

How SocialPilot works for Instagram?

1. Connect Instagram account to SocialPilot

Log in to your SocialPilot account (or sign up for one). Once you have logged in, click on the “Connect Account” from the sidebar. Just like other social media networks, click on “Reminder for Instagram” icon to add Instagram account. It will open a small popup asking for a username. Add your Instagram username. That’s it.

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2. Create post:

Create a post with SocialPilot just like you did for all other social networks. Simply you need to add text, select your Instagram account and select an image from your system. If you are sharing any article from other websites, you can even select an image from the article too. Click on Add to Queue or Schedule button to create your post.

SocialPilot - Create-Post

Note: Instagram is not providing the public API to post in their platform and that is the reason we are introducing reminder feature. As Instagram requires posts to be published through its mobile app, you need to have both the Instagram app, as well as the SocialPilot mobile app to publish on Instagram. You can download it on the iTunes App Store or the Google Play Store.

3. Get push notification on mobile device:

On your scheduled post time, You will get Push notification from us on your Android or iOS device. Tap on the push notification on your phone to be directed into the SocialPilot mobile app. Review the post and when you are ready to publish, tap open In Instagram. Make sure you are logged into the Instagram account when you wish to publish to.

Once in the Instagram app, you can filter the image or tag users and a location. The caption you composed in SocialPilot for this image was copied to your device’s clipboard. Paste this content on your caption field in Instagram.

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4. Share on Instagram:
Finally, tap Share to publish your image to Instagram.